Monetize OTT Apps

Seamless Ad Insertion, Cross-Platform Support, and Revenue Maximization for Live Streaming, VOD, and Niche OTT Services

OTT (Over-the-Top) platforms have become the future of video content delivery, but with the rise of streaming services, optimizing ad performance and delivering seamless content has become increasingly challenging. Whether you’re managing VOD libraries, live streaming events, or offering niche subscription services, the ability to monetize efficiently while maintaining a smooth user experience is crucial. Aniview offers comprehensive solutions designed specifically for OTT platforms to maximize revenue and optimize content delivery across multiple devices.

Industry Challenges for OTT Platforms:

Ensuring Seamless Ad Experiences Across Devices: OTT content is viewed across a broad spectrum of devices—from smart TVs to mobile phones. Ensuring ads play seamlessly across all these environments without buffering or delays can be a significant challenge.
Maximizing Ad Revenue Without Disrupting User Experience: Inserting ads in a way that complements rather than disrupts the viewing experience is key to retaining users. OTT platforms need solutions that deliver ads smoothly, without detracting from the core content.
Delivering Personalized and Targeted Ads: OTT audiences expect content tailored to their preferences. Delivering personalized ads based on viewer behavior and preferences while maintaining high fill rates is essential for maximizing ad revenue.

Aniview's Solutions for OTT Platforms:

Server-Side Ad Insertion (SSAI)

Aniview’s SSAI technology ensures ads are stitched seamlessly into your OTT content, providing a smooth, broadcast-like experience. With server-side ad stitching, ads are integrated directly into the video stream, preventing ad blockers from interfering and eliminating buffering or delays caused by client-side ad loading. This makes it perfect for both live streaming and on-demand content, ensuring a flawless user experience while maximizing ad fill rates.

Self-Serve Ad Server

Aniview’s Video Ad Server offers advanced ad serving technology tailored for OTT platforms. Our platform supports a range of ad formats, including pre-roll, mid-roll, and post-roll ads, allowing you to monetize both live and on-demand content efficiently. Our Unified Auction feature enables real-time competition among advertisers, ensuring you get the highest possible CPM for every ad slot.

Video Player for Web and Mobile

Aniview’s lightweight HTML5 Video Player is designed to ensures seamless content playback across all devices. Our player is fully customizable, and supports multiple ad formats (VAST, VPAID), ensuring high-quality content delivery on mobile apps, smart TVs, and web browsers. With cross-platform compatibility, your users will experience smooth, uninterrupted playback, no matter the device they’re using.

Bring Your Own CMS

Aniview is equipped to integrate with your existing third-party CMS, allowing you to manage manage and organize vast content libraries without any hitches. Your CMS paired with our advanced ad-serving technology, can optimize ad placement throughout your content catalog.

Marketplace for Demand-Side Partners

Aniview’s Marketplace connects OTT platforms with a vast network of demand-side partners (DSPs) and advertisers, ensuring that your content receives high-quality, relevant ads. Our marketplace enables you to increase your ad fill rates by accessing programmatic demand while keeping control over your inventory. With real-time reporting and AI-driven yield optimization, you can ensure you’re getting the most from every ad placement.

Use Cases for Aniview in OTT

Monetize Live Streaming Events

Whether you’re broadcasting live sports, concerts, or news, Aniview’s SSAI ensures seamless ad delivery without interruptions. Ads are stitched directly into the live stream, providing a broadcast-quality experience that keeps viewers engaged while ensuring maximum ad fill rates and revenue.

Maximize Revenue from VOD Libraries

OTT platforms with large VOD catalogs can maximize revenue with Aniview’s Video Ad Server. By inserting mid-roll, pre-roll, and post-roll ads at optimal points within your on-demand content, you can generate consistent revenue without detracting from the user experience. Paired with our Unified Auction, you can ensure high competition for each ad slot, driving up your CPMs.

Get Programmatic Demand

OTT platforms looking to expand their revenue opportunities can leverage Aniview’s Marketplace to connect with high-quality programmatic demand. With access to premium advertisers and DSPs, you can fill more ad slots across your content, improving fill rates and increasing revenue. Our AI-driven yield optimization ensures that each ad placement generates the maximum return.

Why Aniview for OTT Platforms?

Aniview is trusted by leading OTT platforms to deliver cutting-edge video ad technology that enhances revenue, improves content delivery, and ensures a seamless viewing experience. Here’s why Aniview is the best choice for your OTT platform:

Unlock the full potential of your OTT platform with Aniview’s powerful solutions. Whether you’re delivering live streams, managing VOD libraries, or launching niche streaming services, we ensure seamless ad delivery and optimized revenue.

Ready to Transform Your OTT Monetization Strategy?

Find out how Aniview’s comprehensive OTT solutions can help you boost your platform’s revenue and provide an exceptional user experience. Reach out to our team today!